Cool new fitness labels you’re going
to love
Pret-à-surf Surfer Chic
Pret-à-Surf is aimed at the ‘woman who
wears a sensual bikini by day and a couture gown by night,’ but if that’s not
quite you, you can still bag yourself a bit of preppy East Coast sex appeal.
All chic spots and stripes and classic colors, it’s the sort of thing we can
imagine Gwynnie wearing to hang out with Jay-Z and Beyoncé in the Hamptons –
and yes, you can surf in it, too. All you need now is the perfect wave…
Rash
suit, from $ 278
Hot Squash from bike to boardroom
If there was ever a fashion line that made
life easier, Hot Squash is it. The fabrics are anti-odour, antibac,
sweat-wicking, quick-dry and temperature regulating, and the subtly
sophisticated styles are incredibly versatile. From cycling to work and
striding straight into a meeting, to cramming a dress in your bag – no iron
required – Hot Squash has the stylish solution.
Top,
price: $ 57
Oysho street style in the gym
Zara fans, take note: Oysho is its new baby
sister – just as trend-led and affordable as the big Z, but focused on
lingerie, sportswear and swimwear. Yoga sweats at $ 46, shiny shorts at $ 29,
print bikinis for under $ 46 – with price like these, there’s no excuse for
working out in that shabby, XXL tee ever again. Oysho is currently only
available online but we’re predicting it won’t stay that way much longer, so
get it now while it’s still under the radar.
Vest,
$ 15.5; shorts, $ 29; neoprene bag, $ 46
Vevie work your curves
Not mad for fluoro but just sooo bored of
black? Then Vevie could be for you. A new fitness label targeted at ‘real
women’, its retro styling is designed for those of us who do actually have hips
and boobs – the Pemberton vest, $ 74, features Stella McCartney-esque slimming
panels, along with ‘perfect fit’ technology to flatter your shape. But while
the aesthetic borrows from the Mad Men era, the technical specs (breathable
microfibre, four-way stretch) are totally 21st century.
Top,
$ 147; leggings, $ 123.5
