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Vanessa Hudgens Stars in Un-Retouched Bongo Campaign

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Stepping in front of the camera while knowing that the resulting images will not be re-touched before hitting billboards, magazines and the internet takes guts - but actress Vanessa Hudgens has squared up to the daunting challenge. Appearing in new images for Bongo which have no re-touching, Vanessa still looks just as flawless as ever and has spoken on how she believes the campaign has a positive message. She praises the company for spreading the idea that everyone is beautiful: ''I love that the final ad images are unretouched. It's so important for girls to remember that real beauty shines from within and I'm so proud that Bongo is choosing to send such a positive message with this campaign.''

Dari Marder is Iconix's chief marketing officer and she explained that she hopes this more authentic approach to photography shows girls they don't need to cover up their own photos with filters and heavy photoshop. She says the message the new images brings is that girls can feel comfortable simply being themselves and don't have to aspire to look a certain way that they see in magazines: ''In the age of Instagram filters and Photoshop apps, it is more important than ever that Bongo remains committed to inspiring girls to feel comfortable in their own skin and we are excited to be partnering with Vanessa to send that message with this campaign.''

Speaking on her personal style, Vanessa said she is attracted to bright colours and bohemian inspired designs when it comes to getting dressed: "My style goes from like really bohemian, flowy, to a little more gypsy-esque with vibrant colors and lots of jewellery."

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