British
model Rosie Huntington-Whiteley has been named as the new face of Paige Denim
and will front the label's upcoming campaign images. Announcing the good news,
Rosie took to her twitter to comment on her latest job, stating that she is
excited to be the company's new face for the season ahead. She tweeted:
'Thrilled to be the new face of @paigedenim can't wait to #LIVEINIT #STAYTUNED
#PROJECTINTHEWORKS. So happy to be the new face of @paigedenim#LIVEINIT
#PROJECTINTHEWORKS(sic)''
Founder
and designer of the company, model Paige Adams Geller, tweeted back at Rosie to
welcome her as the new face: ''Welcome to the PAIGE family @rosiehw!'' She also
recently told Vogue about working with Rosie, saying that she believes the
British beauty is the perfect person to represent the company because she
always has flawless off-duty style. She added that they both get on so well and
have many common interests which made it very easy to work together.
Paige
revealed that Rosie will be the new face of the company's upcoming spring
images which will first appear in January next year: ''She will be the face and
inspiration of the spring campaign when the collection launches in January
2015.With her effortless, chic off-duty style I can't think of a more perfect
ambassador for our brand. Rosie is infectious on and off camera and we share so
many of the same interests and passions. I can't wait to see what our future
holds. Working together will be an exciting adventure and a dream come true.''
