Jo Duxbury 38

Old job: Working as a freelancer in the advertising, marketing and communications industries

New job: Founder and owner of Freelancentral, an online showcase of freelancers' portfolios, and Peppermint Source, an outsourced marketing strategy consultancy

www.freelancentral.co.za & www.pepperniintsource.com

Description: Jo Duxbury

After 10 years in the UK working in various communications agencies, I returned home to Cape Town. I wanted to freelance initially to get a feel for the SA agency landscape, but struggled as I had no network or contacts. When I eventually got a freelance contract at an agency, I realized there was a gap in the market to provide a way for freelancers and the clients who need their services to find one another. So in 2005 I abandoned my 'real job' to set up my website, Freelancentral.co.za. In 2009, this spun off my second business. Peppermint Source, which helps agencies and brands with their marketing, content and social media strategy and implementation.

From very humble beginnings, we now have over 6500 freelancers on the Freelancentral database. We can cherry pick from these for our Peppermint Source projects. We are continually growing - even through the recession. And the best thing about my work is my boss - she's great [laughs] and, as a result, I am pretty unemployable now!

I meet new people all the time, and I learn something new each day. I'm now building my business up for acquisition. Once it's made me millions, I'd like to integrate my big passion - travel - into my next venture. I don't know what it will be yet, but this game is about being open to possibilities and trusting your intuition. The times when I have ignored my gut feeling are the times when I have had regrets.

Top tip: Be open to opportunities and the fact that your business might take on a new direction. Allow for evolution.

Kim Young 36

Description: Kim Young

Old job: Research scientist at GlaxoSmithKline and Pfizer

New job: Founder and owner of Beautifully Born, teaching an antenatal technique called HypnoBirthing


I only discovered HypnoBirthing after the birth of my daughter Kiera, when I was pregnant with my second baby, James. My first birthing experience was not a good one, so I wanted to do it right the second time around. I used the technique and my son was born at home in under two hours following a pain-free, drug-free labor. It was one of the most incredible experiences of my life, and inspired me to train as a practitioner in 2008, using the Marie Mongan method of HypnoBirthing. I was overwhelmed by the power of the technique, so to be able to bring it to South Africa, which is also a very untapped market, was a real incentive. Since qualifying, I have taught over 120 couples in a country where the Caesarian section rate is around 70% (the second highest worldwide), and 66% of moms on my courses have achieved natural birth, the majority without medication. Only five moms I have taught have used an epidural.

There is nothing more satisfying than seeing another couple enjoy the birth of their child without all the complications and interventions that women seem resigned to. I remember feeling elated during and after my second birth, and passing that experience on, empowering pregnant women and equipping them with tools to take control of such a special event in their lives, is truly wonderful.

Top tip: Offer a high-quality, personal service, and advice for free–people remember those who helped them without expecting anything in return.

Nontwenhle Mchunu 29

Old job: Started as a cashier in her family's retail business, later progressing to a management role

New job: Founder and owner of Ezulwini Chocolat


Description: Nontwenhle Mchunu

When I was 18, I left my hometown of Nkandla, KZN for Joburg, armed only with my love for food and cooking, and a keen interest in business. I found it difficult to get work in Jozi, so returned to Durban, where I worked in a bank while studying catering part-time. It was in 2003, after attending a workshop on desserts, that I started experimenting with chocolate. I knew I'd discovered my passion and a gap in the market. Soon I realized there was room for growth in Cape Town's hospitality industry. My research took me even further, to UCT and the Raymond Ackerman Academy, which helped hone my entrepreneurial abilities. After I completed the programme, the Ackerman family sponsored me to further my chocolate training in the UK. Since then, I've also studied the art in Switzerland, doing an internship with masters at Laderach. I've been very fortunate to be surrounded by smart people who have supported and encouraged me.

I used to sell my chocolates door to door, offering people a 'taste of heaven', which is what Ezulwini means. Now I get calls for orders from around the country. We're currently listed in selected Pick n Pay stores in the Western Cape, which is wonderful. I never dread getting up for work, even when there are challenges. I love chocolate for its own sake, and as an art form. This work has given me a clear sense of purpose.

Top tip: Surround yourself with like-minded people who want you to succeed, and steer clear of naysayers and negative people. They will only bring you down.

Top search
- 6 Ways To Have a Natural Miscarriage
- Foods That Cause Miscarriage
- Losing Weight In A Week With Honey
- Can You Eat Crab Meat During Pregnancy?
- Grape Is Pregnant Women’s Friend
- 4 Kinds Of Fruit That Can Increase Risk Of Miscarriage
- Some Drinks Pregnant Women Should Say No With
- Signs Proving You Have Boy Pregnancy
- Why Do Pregnant Women Have Stomachache When Eating?
- Top Foods That Pregnant Women Should Be Careful Of
- 6 Kinds Of Vegetable That Increase Risk Of Miscarriage
- Are You A Wage Suwe?
- Be happy: Seven-day plan (Part 2)
- Be happy: Seven-day plan (Part 1)
- Finding focus: want to get more done
- We’re talking to… Tamzin Outhwaite
- The new sleep gadgets
- Your Feel-Good Wardrobe
- We Baked Our Way To Success (Part 2)
- We Baked Our Way To Success (Part 1)
- The One Thing That Saved Me From Depression (Part 2)
Top keywords
Miscarriage Pregnant Pregnancy Pregnancy day by day Pregnancy week by week Losing Weight Stress Placenta Makeup Collection
Top 5
- 5 Ways to Support Your Baby Development
- 5 Tips for Safe Exercise During Pregnancy
- Four Natural Ways Alternative Medicine Can Help You Get Pregnant (part 2)
- Four Natural Ways Alternative Medicine Can Help You Get Pregnant (part 1)
- Is Your Mental Health Causing You to Gain Weight (part 2) - Bipolar Disorder Associated with Weight Gain